Jinou Trading (LLC)

Jinou Trading LLC is a promotional gift products trading company based in Hong Kong with its Middle East offices in Dubai and Sharjah which has built up a very strong portfolio of clients within the UAE and GCC. The company specialises in complete below-the-line jobs which include a variety of products for promotions, incentives, product launches, giveaways and business gifts. Jinou Trading’s complete sourcing is coordinated from the Far East in order to provide the best rates and services to clients. As a result, Jinou Trading has emerged as a preferred choice for African customers looking for gift items, novelties as well as promotional items from Dubai.

Jinou Trading offers more than 500 promotional items, gift sets, novelties and also offers special products for specific fields such as the automobile, hotel, pharmaceutical and oil industries. Some of products the company specialises in include T-shirts (Polo/Basic) Baseball Caps, Car Sunshades (silver/white), Jeep wheels covers, Coffee mugs, Tea Coasters, Ball Pens/Pencils, Ashtrays, Mouse Pads, Stress Balls, Desktop Planners, Uniforms/Coveralls, Paper Shopping Bags, Lanyards/Name Badges for conferences/exhibitions, Beach Umbrellas, Keychains, Wall Clocks, Desktop clocks, Cooler Bags, Travel Bags, Portfolios, Organisers, Wallets, Memo Notes and Footballs. The company can also customise various products according to customers’ requirements.

“Demand for our products in African markets has been growing with the passing of each year,” says Tania Jin, director of Jinou Trading. “A growing number of African customers are now buying a wide range of our products in increasing quantities,” she says. Some of products regularly exported to African countries by Jinou Trading include USB Sticks, Caps, Pen Sets, Portfolios, T-Shirts, Clocks, Desktop Items, Bags, Uniforms, Business Gifts and Memo Pads – to name a few. Having already captured a sizable share of the market in the GCC, Jinou Trading has been exporting its goods to many countries in Africa – Kenya, Uganda, Tanzania, Sudan, Eritrea, Nigeria and Ghana – topping the list.

“Our company is jointly owned by Chinese entrepreneurs,” says Adil Siddiqi, managing director of Jinou Trading. “This gives us the advantage of sourcing our products directly from renowned and reputable manufacturers in China. Better communication and a thorough knowledge of the Chinese business ethics has helped our company provide better quality products to our clients at rock bottom prices,” he says.

In addition to its head office in Dubai’s prestigious Sheikh Zayed Road, Jinou Trading also has two showrooms and warehousing facilities in Dragon Mart. The company is now looking to expand its customer base in Africa and is seeking longterm business partners in African countries to act as the company’s representatives and agents. As a leading importer, exporter, wholesaler and stockist of gift items in Dubai, Jinou Trading is all set to capture new markets in the coming years.